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Developing a new Cultural Strategy for Medway

Building on work earlier in 2020, we have reached the next stage in developing Medway’s new Cultural Strategy that will help shape arts and culture in the City for the next ten years.

GJG Consultancy supported by evaluation and research specialists Ruth Melville Research (RMR) and The Audience Agency (TAA) are working in partnership with Medway Cultural Partnership and Medway Council to co-develop a new Cultural Strategy for Medway for 2020 – 2030.


The consultation is about exploring with the people of Medway the key themes around supporting and developing arts and culture in the City for all the people and places of Medway. The overall aims of the strategy will be shaped by the consultation process and include:

  • Creating a ten year vision for Medway’s arts, cultural and the creative industry sectors
  • Guiding the development of the creativity in the City
  • Underpinning Medway’s bid for UK City of Culture 2025.


Building on consultation to date, we have developed a set of Themes and Values. We are now seeking feedback on these from both the public and partners who are keen to work together to deliver the Strategy over the next ten years.

The work started in November 2019, and the COVID-19 crisis means it will run until late summer 2020.

Have your say

The Interim Consultation was released in May 2020 setting out the proposed Vision, Values and Themes for the Cultural Strategy, as well as outlining the key findings so far.

The full report and a two page summary are available on the Medway Cultural Strategy website.

Everyone who lives or works in Medway is invited to read the Report and then take part in the accompanying Online Survey.

Next steps

There will be ongoing strategy development workshops, as well as the online public consultation over the coming months, and the final Cultural Strategy will be shared in late summer 2020.